There are two common causes for color fading: using a shampoo that contains harsh sulfates and a high concentration of salt or exposure to environmental elements like the sun’s UVA and UVB rays. Some of the most popular drug store products-even those designated for colored hair- may cause color fading, and even when you’re indoors the sun can cause color to oxidize, thus resulting in a faded, dull look.

Listed below are a few steps you can take to achieve lasting color and prevent further fading:

• Purchase professional shampoos and conditioners that are specifically formulated for color treated hair. Redken’s Color Extend product line contains a low salt content and a sulfate-free surfactant system. Redken’s Color Extend Sun line contains a combination of potent sunscreens and antioxidants. Both product lines will prevent color fading and sun damage.
• Wash your hair every other day instead of daily. Use cool to cold water to prevent any color from rinsing out, as warm or hot water opens the hair cuticle allowing color an easy escape. Cold water keeps the cuticle closed and encourages healthy, shiny hair.
• Deep condition the hair approximately one week before your color treatment, and directly after. The added protein and moisture will prep your hair, resulting in a more even color result. Similarly, salon treatments such as Redken’s Pre-Art or Chemistry Systems bring the hair back to its natural pH level, locking in color and leaving a bright shine.

Check out Hair Extensions MKE for your beauty needs. Hair Extensions MKE offers a FREE consultation, Hair Extensions MKE a REDKEN 5th Ave Elite Salon, REDKEN Color Certified Salon, REDKEN Design certified stylist available. Brazilian Blowout Certified, Hair Dreams & Cinderella Hair Extensions Certified salon, Runway/Photoshoot & Editorial Certified, Japanese & Keratin Relaxers Certified, LSO (Laser Safety Officer) Certified, also we specialize in Threading hair removal, and Brazilian wax as well as full body waxing.